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Creating and launching a new handmade product implies a lot of different steps.

If you feel at lost when it comes to writing a product description that can actually help you make more sales

for the rest of this video. Don’t over-complicate the language you use – keep things simple. First, keep your sentences short.

 we want to fancy up a little bit. The truth is, it will just make it harder to connect with your potential customers who are just like you and me – regular people using regular words.

Yes, people do need to know what size your item is, but it’s really not what’s going to hook them in and make them want to purchase.

The fact that it’s “pure aloe vera lotion” is great, but it’s not telling me what it does for me. Instead, I want to know that it’s highly moisturizing.

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